People are giving up their landlines relying on their mobile phones. A poor mobile connection in their homes force them to switch operator. Wi-Fi Calling (VoWiFi) is the perfect customer retention tool.
Wi-Fi Calling – a customer retention game
The next-generation Wi-Fi Calling (VoWiFi) works transparently over any Wi-Fi connection. Users will never have to consider whether or not they are connected to LTE or Wi-Fi. Voice calls and text will just work. From anywhere to anyone.
Deploying VoWiFi services is mainly a customer retention game. By providing coverage for your voice and text services via any Wi-Fi network, subscribers do not need to seek a service provider with better cellular coverage.
Wi-Fi Calling is all about indoor coverage
Is a smartphone a Wi-Fi device or a cellular device? People spend more time on Wi-Fi than on cellular with their mobile devices. Indoor coverage is a huge challenge for mobile operators, especially with the new energy efficient building practices.
Watch our 2 minute video about Wi-Fi Calling and why operators should go “best-of-breed.
Aptilo has the key to your VoWiFi service
It is not enough for the subscriber to be connected to a Wi-Fi network. They also need to be authenticated and authorized to use the VoWiFi service. This is the crucial role of Aptilo’s solution, which also offers innovative features such as support for non-SIM devices and adding policies to the VoWiFi service. Read more in the solution details.
You don’t even need your own Wi-Fi footprint
Mobile operators do not have to build their own Wi-Fi network or even partner with Wi-Fi service providers. Next-generation Wi-Fi Calling will work regardless as soon as users are connected to a Wi-Fi network.
However, there are many benefits in deploying your own Wi-Fi. Learn more about Aptilo’s Carrier Wi-Fi solution for operators that want to deploy their own Wi-Fi service in order to stay even more relevant in a Wi-Fi centric world.